Brian McBride is a seasoned executive, investor, and board leader with a distinguished career across technology, retail, and public service. He is the Chairman of Trainline PLC and holds board positions with companies like Standard Life Aberdeen and Kinnevik AB. His expertise is rooted in successfully navigating and leading major multinational organizations through the transformative periods of the digital and online retail space.

McBride’s deep experience in e-commerce is highlighted by his influential tenure as CEO of Amazon.co.uk from 2006 to 2011, a period of massive growth and expansion. Prior to this, he held senior leadership roles at major technology and telecom firms, including IBM, Dell Computers, and as Managing Director of T-Mobile (UK). He has also served as Chairman of ASOS and as a Non-Executive Director on the Board of the BBC.

In addition to his corporate roles, McBride holds a significant public service appointment as the Lead Non-Executive Director on the Board of the UK’s Ministry of Defence, demonstrating his counsel is valued at the highest levels of government. He is also a Senior Adviser with Scottish Equity Partners and previously advised Lazard's Global Financial Advisory business, reinforcing his role as a key strategy consultant and investor in digital businesses.

As a speaker, Brian McBride draws on his wealth of executive experience to provide authoritative insights on the most critical themes in today's business environment. His presentations deliver high-level strategic analysis on the European Online and Digital Space, the impact of Social and Mobile technologies, and the necessity of leveraging AI in Business for competitive advantage and future-proofing organizations.